Why Join Us?

For Independent Merchants

Find out how joining Vindependents can help your business, how we work, and what the benefits are.

For Producers

Learn the benefits of selling your wines through Vindependents and what we look for in our partners.

The Solution for Independents

  • Vindependents is an agency business owned by and run for the leading Independent Wine Merchants in the UK.
  • We have an exclusive range of wines selected by Independents for Independents. We maintain agency relationships directly with estates on a UK exclusive basis only.
  • We only sell to Independent Wine Merchants to protect channel management and margin.
  • We don’t sell direct to restaurants so members are free to wholesale any wine from the range.
  • Our margins are razor thin allowing members to sell our wines at a competitive price whilst maintaining healthy margins.
  • Customers have the ability to gain equity in the business based on the amount they buy.

The Solution for Suppliers

  • We are an agency business owned by the leading Independent wine merchants in the UK. These merchants are motivated to buy from Vindependents as they own the company, can control distribution and can buy at only 5% margin. In addition, members are able to gain equity in the business based on what they have bought further incentivising sales.
  • Wines will only be listed if most members can get behind the wines so once a supplier has a listing they are guaranteed great quality national distribution into the top independent wine merchants in the country. Most merchants also have a wholesale arm and supply our wines into top quality restaurants across the country.
  • We guarantee that suppliers will always be paid on time.